GOAFEST

Early this month I enjoyed at the biggest advertising fest of India....Goafest!

We hadn't participated for the awards. Here are some glimpses of the fest; some creatives which I like most. These two days was most memorable days for me... out of deadline tensions, no creative discussion stuff and all...But these sweet memories also have one bitter test when I go through the recently shared video........

Soaked (?) raindance:) Nikhil, PD, ME,Kavita, Dhanshri, Rugwed, Rutuparna, Murlidhar, Nasir sir and Swapnil


Party........
I also have an elite test....@ Martin's Corner, a Favorite of Master Blaster Sachin Tendulkar

We Haven't Build Taj

An advertising campaign for my favourite client Darode- Jog Properties...

I stream this series at on my way to the home. And like to share that this campaign win the first prize at TAG 2010 Advertising awards.

Balmitra : New Identity

Recently I designed the logo for Balmitra… a weekly supplement of Sakal newspaper. I would like to share how the initial idea for this logo struck me. Once I was trying to lull my year-old daughter to sleep. It is interesting to see how children have their favorite things. My daughter just doesn’t sleep unless she gets her own blanket… a hand-stitched one with big colourful patterns (called Godhadi in Marathi). When I started working for the logo, this was the first thing that came to my mind and I used the same pattern in the logo design!
I also worked on the ad campaign for Balmitra Drawing Competition. This competition completed its silver jubilee this year. The campaign was woven around the theme ‘a competition that colours the expressions of two generations’. Incidentally, I was also one of the participants in this competition. :)

The Last Minute Thought…

When I was working for this brochure, I made 2 or 3 different average (anytime successful) designs… the designs were approved by the client. I was also busy with other assignments. But I was not satisfied with the way I had done the job… And out of nowhere an idea struck my mind. I got some connection of the company Policy with the Jungal Book story and Bhagwan Krishna’s life story… I started working on the project once again and here is the outcome…

'An Unbelievable Truth'

, Truth

The DJPL campaign 'An Unbelievable Truth' for their residential & commercial scheme 'Greenland County'with the star Irfan Khan, was a dream come true which enthralled the whole Pune. This campaign is great work in less time which got immediate and huge responses. Cheers to this success!!

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